{"product_id":"e-l-f-power-grip-primer","title":"e.l.f. Power Grip Primer","description":"\u003ch3\u003eProduct description;\u003c\/h3\u003e\n\u003cp\u003eGet the perfect base for your makeup with the iconic e.l.f. Power Grip Primer. A hydrating gel primer designed to smooth skin, grip makeup, and create a fresh, dewy finish that lasts all day.\u003c\/p\u003e\n\u003cp\u003eThe lightweight gel formula applies clear on all skin tones and creates a smooth canvas that helps your foundation and complexion products apply more evenly. Infused with hydrating ingredients like hyaluronic acid and niacinamide, it helps keep skin feeling moisturised while helping your makeup stay put.\u003c\/p\u003e\n\u003cp\u003eWhether your skin is oily, dry, or combination, this non-comedogenic primer is the perfect first step for a flawless makeup application.\u003c\/p\u003e\n\u003ch3\u003eWhy you'll love it:\u003c\/h3\u003e\n\u003cp\u003e✓ Helps grip makeup for longer wear\u003cbr\u003e✓ Creates a smooth base for foundation and complexion products\u003cbr\u003e✓ Gives skin a natural, dewy finish\u003cbr\u003e✓ Hydrating gel texture that feels lightweight on the skin\u003cbr\u003e✓ Clear formula suitable for all skin tones\u003cbr\u003e✓ Non-comedogenic\u003cbr\u003e✓ Suitable for oily, dry, and combination skin\u003c\/p\u003e\n\u003ch3\u003eHow to use:\u003c\/h3\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cp\u003eApply a thin, even layer to clean, moisturised skin before makeup.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eUse your fingertips to gently press the primer into your skin.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eAllow approximately 30 seconds for the primer to set.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eApply your makeup as usual.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003ch3\u003eProduct details:\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003eBrand: e.l.f.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eProduct type: Face Primer\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eSize: 24ml\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eFinish: Natural, dewy\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eSuitable for: All skin types\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eIngredients:\u003c\/h3\u003e\n\u003cp\u003eWater (Aqua), Butylene Glycol, Glycerin, Niacinamide, PEG-150 Distearate, Polysorbate 80, Tocopherol, Hylocereus Undatus Fruit Extract, Sodium Hyaluronate, PEG-240\/HDI Copolymer Bis-Decyltetradeceth-20 Ether, Potassium Laurate, 1,2-Hexanediol, Hydroxyacetophenone, Disodium EDTA, Pentylene Glycol, Phenoxyethanol, Ethylhexylglycerin, Caprylyl Glycol, Red 40 (CI 16035), Yellow 5 (CI 19140).\u003c\/p\u003e","brand":"e.l.f. Cosmetics","offers":[{"title":"Default Title","offer_id":52687959654683,"sku":null,"price":2500.0,"currency_code":"KES","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1040\/4305\/3339\/files\/s-l1200_261b8cb8-c44f-4d55-8170-7ef913cd65bb.jpg?v=1785227931","url":"https:\/\/thebeautyedit.co.ke\/products\/e-l-f-power-grip-primer","provider":"The Beauty Edit Collective","version":"1.0","type":"link"}